Domain names: .net.au

The domain name .net.au is an Australian domain name used for websites. The name is derived from network, indicating its originally intended purpose for organisations involved in networking technologies. It is still popular with network operators, and is often treated as an alternate to com.

Who is it for: primarily Australian commercial organisations, but any organisation in Australia that meets the restrictions may use it

Cost: $80 + GST per 24 months

Restrictions: ABN/ACN/Registered Business Number or Australian Trademark Number required. The domain name must be an exact match, acronym or abbreviation of the name of the registrant’s company or trading name, organization or association name or trademark, OR, be closely and substantially connected to the registrant.

What it communicates to viewers: ‘foobar.net.au’ tells viewers ‘my organisation’s name is Foobar and it is likely to be a business located in Australia’

Further information: it is more important to secure the .com and .com.au variants of your domain name, however it is still good to secure the .net and .net.au variants to protect your branding